GoGo Muffin

Project information

  • Category: Web design
  • Client: ASU Company
  • Project date: 01 March, 2020
  • Project URL: www.example.com

Campaign Overview

  • Campaign Name: Gogomuffin Southeast Asia Influencer Campaign
  • Platform: YouTube
  • Duration: 10min+
  • Objective: Increase brand awareness, drive traffic to the Gogomuffin landing page, and boost downloads through influencer partnerships.

Achievements

  • View Count: Achieved over 10k views across all influencer videos.
  • Landing Page Traffic: Generated more than 50k unique visitors to the Gogomuffin landing page during the campaign period.
  • App Downloads: Recorded a 5% increase in app downloads compared to the pre-campaign period.

Benefits for Influencers

  • Exclusive Access and Early Experience: Influencers received early access to the game, allowing them to experience and share exclusive content with their audience before the general public.
  • Monetization Opportunities: Influencers benefited from monetization opportunities through ad revenue and potential sponsorship deals, providing a valuable financial incentive for their participation.